True story: When I first became interested in “nice” watches I had little interest in Rolex. Looking back, I think I found them a bit ordinary or too conservative looking.
My 20 year-old self perhaps saw them as being “too safe” from a design perspective and not close enough the modern, experimental designs I was attracted to at the time.
That was all true. Rolex watches are design monoliths.
Due to Rolex’s impressive marketing over the years, as well as the sheer popularity of their products, they have become the archetype of the “nice watch.” And everyone certainly knows about them. My younger self was simply looking for something a bit more fresh. It was not a right time to get my first Rolex.
Over the years my relationship with Rolex evolved. It is now one of admiration, appreciation, and certainly understanding.